Turn first-time buyers into
loyal subscribers
Skincare customers follow predictable replenishment cycles. Purands reads those signals and reaches out at exactly the right moment - on WhatsApp, Email, and beyond.
Trusted by skincare & beauty brands globally
Numbers skincare brands
actually care about
Every stat below comes from beauty brands running live on Purands.
Retention that feels personal.
Scales like a machine.
A real restock campaign running right now for a skincare brand on Purands.
Your Niacinamide 10% serum is running low - based on your routine, it's restock time.
We've saved a 10% loyalty discount just for you, valid 24 hrs.
Restock now →Purands reads your customers'
skincare signals
No manual segmentation. No campaign calendars. Just AI Agents that knows when to act.
Purands rejects rigid basket-level triggers and static flows. The engine models individual usage lifecycles independently for every product in a customer's routine. For example, while a 30ml vitamin C serum depletes and prompts a message at day 50, a larger hydrating toner bought in the same basket tracks along a separate timeline, triggering a distinct reorder nudge weeks later, exactly when that specific bottle runs low.
Replenishment Timing
Purands models your product's usage lifecycle - 30ml serum, daily use, 60 days. It reaches out at day 50, before they run out or shop elsewhere.
Ingredient Affinity Matching
A customer who buys Niacinamide is likely to need SPF and Vitamin C next. Purands maps ingredient affinities to recommend what fits their routine, not just what's trending.
Multi-Channel Delivery
WhatsApp gets 84% open rates. Email closes repeat buyers. Push recaptures lapsed ones. Purands picks the right channel per customer - automatically, every time.
Minimalist retained customers at scale with Purands
Ingredient-led personalization meets AI timing. Purands modeled Minimalist's replenishment cycles, automated restock nudges, and built loyalty journeys that required zero campaign management from their team.
Routine-aware retention. Zero manual effort.
Purands handled 100% of Minimalist's restock and win-back journeys - no briefs written, no segments built.
Every retention scenario,
handled automatically
Purands runs these journeys for skincare brands from day one - no setup required.
Replenishment Reminders
Based on product size and usage patterns, Purands triggers personalized restock nudges before customers run out - and before they find a competitor.
Lapsed Customer Recovery
When a customer hasn't bought in 60 days, Purands re-engages them with a personalized message referencing their last product - not a generic promo blast.
Skincare Routine Builder
After someone buys a serum, Purands recommends the next compatible step - cleanser, SPF, moisturizer - turning a single purchase into a full routine.
Checkout Recovery
Cart abandonment in skincare is high - customers research ingredients before buying. Purands follows up with ingredient education and limited-time offers that convert.
Loyalty & VIP Tiers
Purands tracks lifetime spend and automatically surfaces loyalty milestones - exclusive early access, birthday offers, and VIP replenishment discounts.
Conversational Reorders
Customers reply "reorder" and Purands handles the rest - confirms their last product, applies loyalty discount, and links directly to a pre-filled cart. All on WhatsApp.
Ready to run retention
on autopilot?
Free demo. Real ROI projections for your brand. No commitment needed.